Welcome friends!
If you are an emerging brand navigating the ambiguous road of growing retail distribution, then The Retail Library is for you!
Retail Path has curated all of Vanessa Ting’s online articles written over the course of four years. And, we are providing it to you for free! This includes expert articles, videos, and case studies that will help your brand grow smartly in retail markets.
We will soon launch a premium service with worksheets and templates such as an in-store observation checklist, a guide on how to make a product pitch, POS data collection worksheets, and other great tools and expert advice you won't find elsewhere.
To search for articles related to a certain topic, just type the topic into the search bar:
Or click on the appropriate topic heading in the Table of Contents below:
Table of Contents
- Health & Wellness (1)
- Merchandise Presentation (1)
- Packaging (1)
- Podcasts (1)
- Private Label (1)
- Promotions (1)
- Sustainability (1)
- Managing Retail Accounts (2)
- Pricing (2)
- Trends (2)
- Vendor Execution (2)
- Walmart (2)
- Branding and Marketing (3)
- Business Growth (3)
- Product Testing (3)
- Sales Representatives (3)
- Target (3)
- Trade Shows (3)
- Inventory Management (4)
- Products We Admire (4)
- Merchandise Placement (5)
- Video (5)
- PR Exposure (8)
- Retailer Relationships (9)
- Managing Growth (12)
- The Buyer's Mindset (15)
- Buyer Negotiations (17)
- Getting into Retail (18)
We hope these articles will guide you to reach your retail goals!
~Retail Path Staff